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Uncharted Territory

自分が読んで興味深く感じた英文記事を中心に取り上げる予定です

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Alt factと非難されない文脈

 
1週間前のネタですがハーフタイムショーのオープニングのガガの屋上でのパフォーマンスは事前録画だったと少し話題になりましたね。それがよくわかる動画です。



ただこの件で圧巻のパフォーマンスが台なしだ、真実が重要なのだからテロップ表示すべきだったと非難の集中砲火は今のところ起きていませんね。こちらはあくまでエンターテイメント。トランプ政権にこう言った嘘が許されないのは実社会に影響を及ぼす政策を実施する立場だからかもしれません。

実はこのブログで「屋上のようなセット」と書いていました。その一番の理由は星空が規則的に動いていて不自然だったからです。その点はドローンを使ったショーだったからのようですね。事前録画になった理由の一つはスタジアムのような人が集まるところでドローンを飛ばすことが法で禁止されていたことがあるからのようです。いらない追加ですが、もう一点「屋上のようなセット」と書いた理由はガガがワイヤーをつけているのに飛び降りていたからです。ジャンプしてしまうとワイヤーにも身体にも衝撃がいくのでやらないはずなんですよね。

The Super Bowl halftime show drones weren't flying live
Due to FAA regulations

by Andrew Liptak and Rich McCormick Feb 5, 2017, 9:58pm EST

Drones were a big part of this year’s Super Bowl halftime show for the first time ever. Hundreds of the devices helped this year’s performer, Lady Gaga, kick her show off, presenting a colorful, swirling backdrop as she stood on the roof of Houston’s NRG Stadium. But as Gaga herself seemed to leap from the roof, dropping down to the stadium to start her show proper, her army of drones didn’t follow.

That’s because the drone shows were actually filmed earlier this week, as Intel confirmed to The Verge. That includes Gaga’s intro sequence, which saw her dancing in front of an American flag, and a later 10-second spot that featured the drones as they changed from the Pepsi to Intel logos. Restrictions placed on the area by the Federal Aviation Administration forbid drones from flying within a 34.5-mile radius of the NRG Stadium, in addition to other rules that bar drones from hovering too high, or from doing acrobatic maneuvers directly above hundreds of thousands of people.




ドローン操作に関してはインテルが取り仕切っていたようでWiredが丁寧な記事を出していました。

AUTHOR: BRIAN BARRETT. BRIAN BARRETT GEAR
02.05.17
LADY GAGA’S HALFTIME SHOW DRONES HAVE A BRIGHT FUTURE


It’s probably the first time you’ve seen 300 drones flying in formation, but it’s almost certainly not the last. The technology underpinning the Intel Shooting Star drone system is fascinating in and of itself, but its potential applications are even more so. The same drones that accompanied Lady Gaga will one day revolutionize search-and-rescue, agriculture, halftime shows, and more.

First, though, let’s focus on the fun stuff.

Drone Show
Performing for a global audience of about 160 million or so people represents this drone platform’s biggest stage, but Intel has done this before. The company’s Shooting Star drone squad recently finished a three-week run at Disney World, and last year 500 synchronized drones flew in Sydney, setting the highly specific world record for “most unmanned aerial vehicles airborne simultaneously.”


インテルとしては誰でも知っているイベントに関わったこともありプレスリリース出したり、特設サイトも作っていました。

Intel Drones Light Up Lady Gaga Performance During Pepsi Zero Sugar Super Bowl LI Halftime
First Time Drones Featured in a Super Bowl and Televised Event


NEWS HIGHLIGHTS
• Three hundred Intel® Shooting Star™ drones light up the sky over Lady Gaga to kick off the Pepsi Zero Sugar Super Bowl LI Halftime Show performance.
• Following the show, a 10-second Intel ad showcased the drones forming a Pepsi logo that morphed into an Intel logo.


このプレスリリースでTOEICでおなじみの以下の表現で特設サイトを案内しています。

For more information on Intel Shooting Star drone light shows, visit “Intel Drones Light up the Sky,” and for more information on the Pepsi Zero Sugar Super Bowl LI Halftime Show, visit www.pepsihalftime.com.

先ほどのVergeの記事でも政府による規制に触れていましたが、Wiredの記事はどのように準備していったかということも紹介しています。

Red Zones and Red Tape
Student of Super Bowl security measures and FAA regulations may by this point have some questions. The government strictly forbids drones within 34.5 miles of Houston’s NRG Stadium, after all, and the FAA limits on how high drones can fly in any circumstance, let alone above 80,000 or so people. How on earth did Intel get away with it?
The short answer is, it taped the show earlier this week.
The long answer is worth exploring though, because it provides insight into the evolution of Shooting Star system and where it might go from here.
Preparations kicked off in early December, when Intel’s engineers started wading into the mind-numbing logistics of choreographing 300 dancing drones. Do they fly inside the stadium? How are they integrated into what Lady Gaga is doing onstage? Is the stadium’s domed roof open or closed? “The whole halftime is a huge execution monster of an exercise,” says Anil Nanduri, who leads Intel’s drone efforts.
Once Intel and the Super Bowl creative team understood the restraints, they started storyboarding the show, settling on a sparkling array of stars that culminates in one giant, glittering, fluttering flag effect. Oh, and also the Pepsi logo, which was at least blue if not red and white.
It was a brief performance, and secondary to Gaga’s onstage glitter and glam. Pulling it off, though, was a feat. The team required a dispensation from the feds—an especially tricky task given that NRG Stadium sits within Houston Hobby Airport’s air traffic control jurisdiction, and that Intel and the NFL had just weeks to put it all together.


新技術好きのYutaはもちろんこういう嘘は許容します。これをライブパフォーマンスと呼ぶかはまた別の問題ですが。。。
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